Building Trust. Driving Revenue. Scaling Responsibly
I help businesses transform digital safety, brand integrity, and AI responsibility from compliance obligations into powerful competitive advantages. Whether you're a startup building the next big platform, an advertiser protecting your reputation, or a trust & safety team fighting for resources, I show you how to turn responsible practices into measurable revenue growth, investor confidence, and market differentiation.
In an era where AI is ubiquitous and one misstep can tank your brand overnight, integrity isn't optional - it's your growth strategy. I help you build it, message it, and monetize it.
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Services
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Revenue Enablement: Position Trust & Safety as a competitive advantage in sales pitches and partner negotiations
ROI Translation: Build business cases that quantify your team's value in financial terms
Policy Optimization: Navigate complex platform and monetization policies with clarity and confidence
Cross-Functional Empowerment: Equip your team to collaborate effectively and advocate for their strategic importance
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Custom Brand Safety Protocols: Align campaigns with your values and risk tolerance while maximizing performance
Privacy-First Strategy: Integrate privacy-by-design practices across campaigns (GDPR, CCPA, global compliance)
Third-Party Due Diligence: Vet partners and vendors to protect brand reputation and data security
AI-Driven Risk Mitigation: Deploy proactive monitoring to prevent disruptions and maintain campaign integrity
Transparent Reporting: Gain real-time visibility into performance and supply chain accountability
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Responsible Innovation Framework: Build trust, safety, and AI responsibility into your product roadmap from day one
Investor-Ready Messaging: Craft compelling narratives that position integrity as a growth multiplier for VCs and angels
Go-to-Market Strategy: Develop B2B messaging that differentiates your technology through ethical leadership
Risk Assessment & Mitigation: Identify and address content moderation, fraud, abuse, and compliance risks before they become crises
Thought Leadership Development: Establish your brand as an industry leader in responsible tech innovation
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